Privacy Policy
Effective date: March 15, 2026 Last updated: March 15, 2026
Locentry ("Locentry," "we," "us," or "our") operates the website at https://locentry.com/ and related services. Locentry is an editorial directory for businesses, creators, organizations, websites, venues, communities, and other real entities.
This Privacy Policy explains what information we collect, how we use it, when we disclose it, how long we retain it, and what choices and rights may be available to you.
If you do not agree with this Privacy Policy, do not use the site.
1. Scope
This Privacy Policy applies to information collected through:
- the public website and directory pages,
- user account registration, login, and password reset,
- listing submission and listing claim workflows,
- contact and support messages,
- moderation and editorial review processes,
- analytics, security, and site operation tools,
- cookies and similar technologies.
It does not apply to third party websites linked from Locentry.
2. Information we collect
2.1 Information you provide directly
We may collect information you submit directly, including:
- name,
- email address,
- password or account credentials,
- contact message contents,
- listing submission details,
- listing claim details,
- business contact details you provide for a listing,
- moderation correspondence,
- any files, notes, or other content you choose to submit.
2.2 Directory and listing information
Locentry publishes factual directory information about real entities. That information may include:
- entity name,
- alternate or legal name,
- category and entity type,
- website,
- phone,
- email,
- address,
- city, state, ZIP, and country,
- service areas,
- short and full descriptions,
- source and verification signals,
- claim status,
- editorial status,
- timestamps for updates.
Some listing data may come from the public web, public records, direct submissions, owner claims, moderation, editorial review, or corrections.
2.3 Information collected automatically
We may automatically collect limited technical information such as:
- IP address,
- browser type and version,
- operating system,
- device identifiers,
- referring page or site,
- pages viewed,
- dates and times of access,
- request logs,
- security events,
- cookie and consent status.
2.4 Sensitive information
Locentry is not intended to collect sensitive personal information unless it is necessary for a limited operational reason, such as account security or legal compliance. Do not submit sensitive personal information through listing descriptions, contact forms, or public submissions unless required and specifically requested.
2.5 Information about children
Locentry is not directed to children under 13, and we do not knowingly collect personal information from children under 13.
3. How we use information
We may use information for the following purposes:
- to operate, maintain, and improve Locentry,
- to create and manage user accounts,
- to review, moderate, publish, edit, reject, or remove listings,
- to process listing claims, corrections, and ownership requests,
- to respond to messages, support requests, and legal requests,
- to detect, investigate, prevent, and respond to spam, abuse, fraud, and security incidents,
- to maintain logs, backups, and internal records,
- to measure site performance and usage,
- to comply with legal obligations,
- to enforce our Terms of Service and editorial policies.
We do not use publicly posted directory descriptions as promotional endorsements.
4. Legal bases and privacy controls
Depending on where you are located, we may rely on one or more of the following grounds to process information:
- your consent,
- performance of a contract,
- our legitimate interests in operating and securing a directory service,
- compliance with legal obligations.
Where consent is required for non essential tracking, we will request it before those technologies are activated.
5. Cookies and similar technologies
Locentry may use cookies, local storage, pixels, tags, scripts, server logs, and similar technologies for:
- site operation,
- authentication,
- security,
- load balancing,
- remembering user preferences,
- measuring traffic and usage,
- detecting abuse,
- supporting advertising or sponsorship measurement, if enabled.
You can manage cookie choices through the cookie preferences tool on the site. You can also control some tracking through your browser settings and supported browser based privacy signals.
For more information, see the Cookie Policy.
6. When we disclose information
We may disclose information:
- to hosting, infrastructure, security, analytics, communications, and service providers working on our behalf,
- to moderators, contractors, or administrators who need access for editorial or operational purposes,
- when a listing is submitted for public display and published,
- to comply with law, legal process, or lawful requests,
- to investigate or address fraud, abuse, security, or technical issues,
- in connection with a merger, acquisition, asset sale, financing, or reorganization,
- with your direction or consent.
We do not sell personal information for cash. If we ever engage in conduct that qualifies as a sale or sharing under applicable privacy law, we will provide required notices and opt out controls.
7. Directory publication and public information
Locentry is a public directory. Information published in listings may be visible to search engines, AI systems, researchers, browsers, and the public.
If you submit a listing, claim a listing, or request an edit, some of the information you provide may be reviewed and published if it is relevant to the directory entry.
Publicly available information, including information from government records and public business web pages, may be included in listings where appropriate.
8. Data retention
We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, including:
- maintaining published listings and editorial history,
- preserving moderation records,
- keeping security, fraud, and abuse logs,
- complying with legal obligations,
- resolving disputes,
- enforcing agreements.
Retention periods may vary by data type, legal requirement, and operational need.
9. Security
We use administrative, technical, and organizational safeguards designed to protect information. No system is perfectly secure, and we cannot guarantee absolute security.
10. Your choices and rights
Depending on where you live and the thresholds that apply to our business, you may have rights such as:
- access,
- deletion,
- correction,
- data portability,
- opt out of sale,
- opt out of sharing for targeted advertising,
- opt out of certain profiling,
- limit certain uses of sensitive personal information,
- appeal a privacy rights decision.
To submit a request, use the privacy rights form or contact us through https://locentry.com/contact with the subject line Privacy Request.
We may need to verify your identity before completing a request. Authorized agents may be required to provide proof of authority.
California notices
If the California Consumer Privacy Act applies to us, California residents may have the right to know, delete, correct, opt out of sale or sharing, and limit certain uses of sensitive personal information. We will also honor valid browser based Global Privacy Control signals for opt out requests where required.
Colorado and other state notices
If a comprehensive state privacy law applies to us, residents may have the right to access, delete, correct, obtain a portable copy of certain information, and opt out of targeted advertising, sale, or certain profiling. Where required, we will process recognized universal opt out mechanisms.
11. Do Not Sell or Share / universal opt out
If you are in a jurisdiction that grants opt out rights for sale, sharing, or targeted advertising, you may exercise those rights by:
- using the privacy rights form,
- using the cookie preferences center,
- using a recognized browser based Global Privacy Control or other recognized universal opt out mechanism where supported and required.
12. Third party links and embedded content
Locentry may link to third party websites. We are not responsible for third party privacy practices, content, or security.
13. International visitors
Locentry is operated from the United States. If you access the site from outside the United States, your information may be processed in the United States or other locations where our service providers operate.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will update the effective date and may provide additional notice where appropriate.
15. Contact
For privacy questions or requests, contact us at:
- Contact page:
https://locentry.com/contact